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Email, I love you. You’re perfect! Now change

Robots, artificial intelligence, autonomous cars…  The future is no longer an ambiguous date for an upcoming time, but is now a reality that is warping the status quo for generations to come. Yet, fortunately for all concerned, there has been one consistent friend accompanying us from the age of usenet, surviving the time of MySpace and even now flourishes in the era of virtual reality. Can you guess what platform has been empowering communications since the dawn of the internet itself and will likely continue on? Of course, it is email.

Email has evolved over the years from being a novelty to an essential asset. Yet, with its long history and the occasional hacking scandal, email has yet to be leveraged to the Nth degree within the recruitment industry. Why not? In the presentation, “Email, I love you. You’re perfect! Now change,” Jim Stroud will detail the history of email, speculate on its evolution and share tips and strategies for making the most of a medium recruiters tend to take for granted. If you think you know all that is necessary to manage your email, your recruitment marketing campaigns and have a handle on what’s to come then, this presentation is sure to open your eyes to something new.

You will learn about

Can e-mail still work in recruitment?

Unusual use of e-mail in recruitment campaigns.

How to evolve with your e-mails to keep up with the changing behaviour of candidates.

When?

On Tuesday, November 13, 2018
9:40 – 10:20