👤 HR performer, creative thinker, and founder of COCUMA – the marketplace for corporate culture, where companies share authentic content people can actually trust. He has been active in HR since the age of 18 and co-founded three recruitment agencies before shaping a more open, relationship-driven approach.

🔥 A true “WHY activist”, he believes that asking “why?” should always come before any action. He builds conferences and marketing concepts born from emotion and passion — not from corporate templates.

🌐 A “tribal leader” of culture – he sees good companies as modern tribes with their own rules, rituals, and a sense of belonging. His approach helps organizations transform into communities of people who truly understand each other. (RED BUTTON ZOOM+1)

🎙 As an HR performer, he sees himself as someone who does HR differently. His work is not only about processes, but about experience and culture — creating stories, emotions, and vibrant environments.